RallyEngine Blog

Riding Out the Crisis Communications Storm

What is the only thing tennis and golf have in common? Follow through. What happens after you hit the ball makes all the difference in the world. If you've been actively ...

Crisis Communications: What Are Your Key Messages?

Baseball is described (by the unimpressed) as some guys hitting a ball and running around a diamond. The difference between that description and the infinite nuances of ...

How to Assess a Crisis Situation

You are now in the eye of the crisis, and you may feel a false sense of calm. You must keep your guard up and remain operating in crisis mode. What's the damage? What ...

Pause for a Minute to Develop Some Crisis Communications Holding ...

The crisis has arrived. Now you will find out if all your preparations have paid off and what surprises still lay in store for your organization. Quickly modify and ...

Oh, the Anticipation! Predicting Crises as a Part of Effective Crisis ...

This seems to be no-brainer: you're anticipating dealing with a crisis (or several crises) at some point. Crisis anticipation is actually the most subtle and artful ...

Get to Know Your Stakeholders

So you've built a response team, selected the most qualified spokesperson, trained that person in responding to hostile (or just frustrated) questioning, and established ...

On Establishing Crisis Communications Notification Systems

The Internet was born out of the cluster disaster of World War II, when there was plenty of enemy intelligence available, but it was all stuck in tiny pockets of ...

A Grueling Workout: Crisis Communications Spokesperson Training

After you have carefully chosen a spokesperson for your Crisis Communications team, you will need to provide some adequate training. Last week we looked at some ways to ...

Who Are Your Organization's Crisis Communications Spokespersons?

In a previous post we talked about what types of events can spawn a crisis and why you need to devote resources to crisis communications before anything else. We showed ...

Start by Identifying your Crisis Communications Team

Most organizations know the critical importance of preparation and securing effective channels for crisis communications. After Hurricane Katrina, you might think we had ...